We all know how important it is to protect your personal identity online, but are you also protecting and monitoring your business’s brand online? Do you know every little thing that is being said? All of the positive and all of the negative? If you answered “No”, you really should consider finding out what is being said. It can potentially be what makes or breaks your business and your reputation.Read More›
If you have taken a jump into the land of SEO [search engine optimization] only to find yourself completely overwhelmed and not sure if the SEO techniques you are currently doing or reading about will only end in you being black-listed by Google, which means your business’s is dead on the Internet. Did you just find out that “Yes!” you can be black-listed on Google? If the company or individual you hire is not practicing what we call “White Hat SEO” AKA the good SEO techniques, you will end up in the one spot you don’t ever want to be… Not a friend of Google!Read More›
So you just signed up for Twitter… Now what? Remember that Twitter is about building relationships and starting conversations, and MOST importantly, listening. In fact, you will probably spend more time listening [or reading tweets] as you begin using Twitter to build your business and/or brand. Twitter is all about finding real time conversations and injecting your brand when it’s appropriate.
Here are 3 ways to help you find related Twitter followers to engage with:
- Twitter Directories – Twitter directories such as Wefollow and Twellow allow you to assign yourself to a specific genre[s] relating to your business. This is also a great place to find similar businesses or other influencers within your industry.
- Twitter Bio Search – Every Twitter profile contains a short bio entered by the user. Followerwonk is a tool that allows you to search the bio of every Twitter profile. It’s helpful to find people interested in specific topics and niches that are related to your business.
- Real-Time Twitter Search – There are many ways to search Twitter in real-time. One of which is search.twitter.com and the other is Topsy. Twitter’s internal search function allows you to search tweets by keyword and location, which is very helpful for finding Twitter followers local to your area. Topsy’s search also shows tweets, trends and other social networking status updates.
Hopefully these three ways will help you find related Twitter followers to engage with. Remember that listening is more important than shouting your brand’s message online. It takes time, patience AND consistency, but by breaking up the time into small chunks, it’s feasible!
As an internet marketing company that designs and builds websites for small businesses, we at Mainely SEO get the question time and time again when we meet with new, potential clients…
“Can you make our website like the ones where things pop up and fly by, there’s music and it just looks really fun and cool?”
Each and every time we tell them “You really don’t want to do that [in fact, we won’t build Flash websites] and here are three reasons why…”
Flash websites [those created entirely in Adobe Flash] may be visually appealing with all the fun and excitement they usually contain, but there are several reasons why a flash website isn’t the best option for you or your business and how it can actually do more harm than good.Read More›