Have you ever wondered why one website gets more visitors then another? It’s not necessarily because one costs more money, has great photos or has been around longer. It often comes down to one very simple but often critically overlooked step – using the right key words, title tags and meta descriptions.
Key Words Count
The first thing you should do – whether setting up a new website or optimizing an existing site – is to research and create a list of key words that are relevant to your company and industry. A good rule of thumb is to approach it from a potential customer’s perspective – what words would they be typing into a search engine if they are looking for your company? A good way to build a list of key words is by using tools such as Ubersuggest, which recommends relevant words and phrases based on the key words you enter.
Why You Should Comment On Blogs To Build Your Brand
If you have your own business then you know how important it is to get your brand “out there.” By now you also know how important it is to have a strong web/social media presence if you expect your company to survive and thrive amongst your competition. Part of the strategy to meet your goals and build your brand should be to actively blog comment.You should also be participating in the conversations in and around your brand’s niche. There’s a whole lot going on in cyberspace regarding you company’s specialty, I guarantee it! And why wouldn’t you want to be an active participant? If you aren’t, you are probably missing out on precious dollars that I know you would love to have.
I read a lot of blogs each and every day and I am very thankful to Google Reader for keeping it all organized for me, but I am even more thankful to all of the bloggers out there that keep the original, awesome content coming! If you read other blogs, I guarantee that you will come up with some ideas that could help your future blogging efforts or that may help you to market your brand more effectively. Either way it’s all good stuff.Read More›